“Thank you Starwood Preferred guests, the best members in the world.”
Starwood Preferred Guest is no stranger to winning this category. Starwood’s nine-year winning streak was interrupted by Hilton, Marriott and IHG from 2009 to 2011, but the program resumed its first place spot last year and continues the trend this year. Starwood pioneered making all standard rooms available for points, and other hotel programs have followed their lead.