May 25, 2022
Hail Caesars (Rewards) as they Effortlessly Receive Best Promotion
If you must know, Caesars Rewards narrowly nudges 9.X with an 8.90 rating and reclaims the title of Best Promotion after a two-year run by Marriott Bonvoy (2019-2020). You will now learn that we use the term “reclaim” loosely because it was not Caesars that held the title in 2018, but its cross Las Vegas Strip rival MGM Rewards that won the award for three consecutive years (2016-2018) and the term “reclaim” here is reclaiming the award back to a non-traditional loyalty program that wasn’t around when the likes of Marriott/Hyatt/Hilton/Starwood and Holiday Inn ruled the lobbies. Caesars’ winning promotion was: Earn For Next Year >> For every 500 Tier Credits earned November 1 – December 31, 2021 members received 100 bonus Tier Credits for 2022. As the world of loyalty recovered from the world of COVID, it’s clear that promotions that boosted tier/elite status spoke to the members who were willing and eager to listen. Botton line—Hail Caesars (Rewards).
NOTE: Previous three-time winner in this category, MGM Rewards, did not have an entry this year.
Full Voting Results
| Rank | Best Promotion – Hotels (Americas) | Rating |
|---|---|---|
| 1 | Caesars Rewards | 8.90 |
| 2 | Marriott Bonvoy | 8.66 |
| 3 | ALL Accor Live Limitless | 8.24 |
| 4 | Hilton Honors | 7.39 |
| 5 | Wyndham Rewards | 7.23 |
| 6 | IHG Rewards | 6.63 |
| 7 | Choice Privileges | 6.59 |
| 8 | World of Hyatt | 6.46 |
| 9 | Best Western Rewards | 6.44 |
| 10 | Radisson Rewards | 5.94 |