Americas

TAP Air Portugal Claims European Title Program of the Year

by | May 24, 2022 | 0 comments

Inhes Valinhas TAP Air Portugal

During the pandemic period of loyalty programs, some stood still awaiting the return to travel while others used the change in travel sentiment to change themselves. Miles&Go just might be that trendsetter having moved up the ladder of loyalty in a big way. A 210 Award winner in the 2020 Freddie Awards, they swept aside both Norwegian and Aeroflot on their way to sweeping all major categories in the airline category in 2022. And they did it in a convincing fashion with a rating exceeding 9 (of 10) in every category they won. Following in the distance were the European powerhouses of Lufthansa Miles & More (second), Air France KLM Flying Blue in third, and British Airways Executive Club in fourth place. And when we say, convincing fashion, here’s why: they were 1.5 points ahead of Lufthansa in second place, whereas in the Americas and the Asia Pacific, the race for second place was much, much closer—approximately 3/10th of a point in both other regions. Norwegian Reward which captured this honor in 2020 fell back a full three points to land in ninth place. It wasn’t even close.


Full Voting Results

RankProgram of the Year – Airlines (Europe & Africa)Rating
1TAP Air Portugal Miles&Go9.46
2Lufthansa Miles & More8.01
3Air France KLM Flying Blue7.89
4British Airways Executive Club7.27
5Virgin Atlantic Flying Club7.17
6Turkish Airlines Miles&Smiles6.86
7Aegean Miles Bonus6.68
8Norwegian Air Shuttle Norwegian Reward6.54
9SAS EuroBonus6.36
10Alitalia MileMiglia6.26
11Iberia Plus6.17
12South African Airways Voyager6.11
13FinnAir Plus5.98
14Vueling Club5.97
15Air Europa Suma5.94
16Icelandair Saga Club5.81
17airBaltic Club5.44

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