TAP puts Miles&Go in the wallet

Best Loyalty Credit Card — Europe & Africa · TAP Miles&Go Millennium BCP

TAP Miles&Go had a very good Freddie night.

Best Elite Program.

Best Redemption Ability.

The 210 Award.

And its Millennium BCP card takes Best Loyalty Credit Card.

That makes four reasons TAP’s loyalty team probably didn’t want to check luggage on the trip home.

The co-brand card matters because airline loyalty increasingly happens on the ground.

For many members, the fastest route to another flight isn’t another flight.

It’s groceries.

Fuel.

Dinner.

Bills.

Life.

Banks figured this out.

Airlines definitely figured this out.

Freddie voters did too.