Vistara takes the big one

Program of the Year — Airlines, Middle East & Asia/Oceania · Vistara Club Vistara

Club Vistara wins Airline Program of the Year for Middle East & Asia/Oceania in 2023.

Vistara itself was still young by airline standards.

The carrier launched in 2015 as a joint venture between Tata Sons and Singapore Airlines and quickly developed a reputation for trying to bring a more polished full-service experience to India’s domestic market.

Its loyalty program came along for the ride.

Club Vistara didn’t have the decades of history enjoyed by KrisFlyer or many of its regional competitors.

It didn’t need them.

Freddie voters judged the program they had in front of them.

And gave it Program of the Year.

There is something rather wonderful about a young airline winning a Freddie while one of its parents—Singapore Airlines—was standing nearby collecting another.

Family night.