ALL won four Freddie Awards this year and this is also the fourth time they have won this specific award, years 2020, 2018, and 2017 being the other years. And as the champion of award redemption, it is good to know that they rated in the 9.X range to claim this award, signifying that they really are delivering great value to their members. They finish a point ahead of Marriott Bonvoy which claimed second and a full two points ahead of #5 IHG. Mentioning Marriott, when they acquired Starwood a few years back, they also acquired the Starwood Preferred Guest record of ten Best Redemption Freddie Awards. They have not won the award since acquiring Starwood. #justsayin. MeliáRewards and Hilton Honors are in the middle of this sandwich with #3 and #4 finishes respectively. The surprise? Seeing World of Hyatt in the #10 spot. This is their lowest finish of any category in 2022 and it does not look good on them. And for that number four of ALL (Accor), one other program has won this category four times—IHG Rewards (2014, 2015, 2016, and 2019).
Full Voting Results
Rank | Best Redemption Ability – Hotels (Europe & Africa) | Rating |
---|---|---|
1 | ALL Accor Live Limitless | 9.12 |
2 | Marriott Bonvoy | 8.19 |
3 | MeliáRewards | 7.13 |
4 | Hilton Honors | 6.95 |
5 | IHG Rewards | 6.92 |
6 | Wyndham Rewards | 6.70 |
7 | Radisson Rewards | 6.49 |
8 | Choice Privileges | 6.48 |
9 | Best Western Rewards | 6.46 |
10 | World of Hyatt | 6.46 |
11 | NH Rewards | 6.34 |
12 | Leading Hotels of the World Leaders Club | 6.29 |
0 Comments