1996 Annual Freddie Awards (9th) Results

Airline

Best Frequent Traveler Program — United Mileage Plus
Best Awards — United Mileage Plus
Best Promotion — American AAdvantage
Best Newsletter — American AAdvantage
Best Elite Level — Continental OnePass
Best Customer Service — Delta SkyMiles
Best International Program — British Airways Executive Club

Hotel

Best Frequent Traveler Program — Hilton HHonors
Best Awards — Hilton HHonors
Best Promotion — Hilton HHonors
Best Newsletter — Hilton HHonors
Best Elite Level — Hilton HHonors
Best Customer Service — Marriott Honored Guest Awards
Best International Program — Inter-Continental

Best Affinity Credit Card — American Express Membership Rewards